IndiaMART

IndiaMART launches Digital campaign to elevate SMEs

• Digital Campaign launched to showcase Customer Partner Success Stories after achieving the 1 lakh customer milestone
• Success stories themed around the campaign ‘I believe in IndiaMART’ – #IBelieveInIM

New Delhi, 7th January 2016: IndiaMART, India’s largest online marketplace, connecting buyers with suppliers may have started with a simple idea to help SMEs market their products & services. Today that idea has translated in to the mammoth achievement of enrolling 1,00,000 premium customers on their platform. To commemorate this milestone and give voice to such SMEs who have benefitted from the IndiaMART alliance, it has launched a digital video campaign that brings these emerging entrepreneurs to the limelight in a concise montage. Acknowledged as the true heroes of India’s growth story, these entrepreneurs share their journey to success while on how IndiaMART helped them scale their business effectively with the reiteration of ‘#IBelieveInIM’.
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Sustainability and Passion to Succeed Drive SME Business Growth

The Financial Express,

New Delhi: Taking a business from a one-man property to a corporate-type enterprise in India is no mean task. And for Small and Medium Enterprises (SMEs), this journey of growth is all the more difficult, given the resource crunch and technology challenges. Dwelling upon the issue, The Indus Entrepreneurs (TiE) and IndiaMART.com organized the Envisioning the Wired SME conference, at the Sheraton, Saket, in New Delhi, recently.
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Personalization most important pillar of mobile user experience

India Digital Review

India Digital Review’s Romit Bhattacharyya caught up with Bedi for a candid chat on digital marketing, the importance of social media in this space, IndiaMART’s game plan to consolidate its mobile traction, among a host of other things.

Sumit IndiaMART

Q. You recently said IndiaMART clocked a whopping 60% business from mobile. What will you attribute this traction to?

The growth in mobile devices, driven by the launch of low-cost smartphones coupled with the drop in cost of data plans has fundamentally changed the way consumers interact with platforms like us. Now, with 200 million mobile internet users and with 150 million of them on their smartphones for over 2 hours every day, Indian market presents an unprecedented opportunity. In Urban India, Mobile Internet user base has grown at a rate of 65% over last year resulting in mobile becoming the dominant platform for all the online marketplaces.
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When IndiaMART Was Taken Over by Little Santas!

Jingle Bells Jingle Bells Jingle All The Way,
Little Santas Are Coming To Town
To Make It A Special Day!!

They say Christmas is the festival of love, joy and happiness. Rightly so, the IndiaMART Family spread love this Christmas as it invited the little ones of all its employees to come celebrate this occasion in a way never done before!

Quite certainly, a funfilled day with the kids in the office proved to be much more joyous than a boring holiday under the blanket at home. From magic shows and quizzes to interactive sessions with the senior members of the organization, the day had all the ingredients to make it a perfect one!
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Energy Mission Machineries India Pvt. Ltd – Expanding Operations Through IndiaMART

“I am very happy to work with IndiaMART as I find extremely relevent details while purchasing any enquiry.”

Mr. Snehal Mehta, Owner,
Energy Mission Machineries India Pvt. Ltd.
Ahmedabad, Gujarat
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Murugappa, TVS execs back B2B marketplace Industrybuying.com

VC Circle

The funding round also saw participation from Vellayan Subbiah (Chola Finance), Muthu Murugappan (EID Parry), Arathi Krishna (JMD Sundram Fasteners from TVS group) and Arun Venkatachalam (angel investor).

The company plans to use the funds to enhance the platform, expand team, increase vendor base and develop digital offerings for B2B brands, it said in a statement.

“B2B e-commerce is a huge untapped market which is being addressed by Industrybuying. They have managed to build a formidable team to take up this challenge as well,” said Arathi Krishna, joint managing director at Sundram Fasteners.
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Exclusive: IndiaMART’s Dinesh Agarwal invests in Zapr

VC Circle

Gurgaon-based tech startup Red Brick Lane Marketing Solutions Pvt Ltd, which runs Zapr, a mobile app that lets users earn reward points for watching TV commercials, has received an undisclosed amount of angel investment from Indiamart founder Dinesh Agarwal.

The company had received seed investment in 2013 from former Indiagames COO Samir Bangara and others. GSF Accelerator, a part of the Global Super Angel Forum, had shortlisted Red Brick Lane among five startups for its inaugural batch in 2012.
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Late stage funding dries up for start-ups: Merisis

Business Standard

Late-stage money for many start-ups in the country is drying up, with Series B and C funding down about 25-30 per cent over last year, according to investment banking firm Merisis Advisors.

Investors are now instead looking at more early-stage (seed and Series A) investments.

“Many of the start-ups have a long gestation period and high burn rate. A shake-down has to happen and while fresh investments are coming in, they are fewer. Series B and C funding has come down about 25-30 per cent from last year,” Merisis Advisors’ co-founder Sumir Verma said.
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Late stage funding dries up for start-ups: Merisis

Financial Express

Late-stage money for many start-ups in the country is drying up, with Series B and C funding down about 25-30 per cent over last year, according to investment banking firm Merisis Advisors.

Investors are now instead looking at more early-stage (seed and Series A) investments.
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IndiaMART clocks a whopping 60 percent business from its mobile app

Financial Express

IndiaMART, India’s largest online marketplace connecting buyers and suppliers announced that 60 percent of its business is supported by visitor’s traffic through its mobile app and mobile website.

In line with the company’s mobile first strategy, IndiaMART launched the mobile app in March, 2013 and since then, has registered 25 lakh downloads till date.

Apart from the top 8 cities, IndiaMART mobile app has witnessed significant traffic from cities like Jaipur, Lucknow, Chandigarh, Indore and Surat. India is a mobile-first internet country for a large portion of the population.
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