ET Now, an English language business news channel, is launching the third edition of ‘IndiaMART Leaders of Tomorrow’ on 28 August.
The show will be telecast every Tuesday at 10:30 pm, Saturday at 06:30 pm and Sunday at 11:30 am.
The series highlights the success achieved by the micro, small and medium enterprises (MSME) across India. It will present entrepreneurial success stories across 14 award categories in the coming weeks summing up the journey in next 27 episodes.
Also, it will showcase a panel discussion among industry experts, a felicitation ceremony and also highlight award winners’ through the ‘SME Doctors’ journeys to success.
This time ‘SME Doctors’ will be roped in to evaluate the companies covered in the series. Besides mentoring these MSMEs, the “experts” will offer suggestions on various aspects specific to their companies such as innovation and vision for growth, mapping growth trajectory and profitability of the company; financing options if needed, potential to grow big, among others.
IndiaMART.com founder and CEO Dinesh Agarwal said, “The feature series will yet again prove to be a perfect platform for ambitious companies to outshine their counterparts and share their stories of achievements amid challenges with millions of viewers. Last two seasons on ET Now were roaring successes and provided much required recognition to successful small businesses. With the introduction of SME Doctors, the show would be a double reward for the chosen MSMEs. We certainly hope that as many MSMEs get benefitted – not only those who feature on the channel, but also those who watch the show and learn from their experiences.”
Each episode will tell the tales of passion, courage, grit, challenges and success of three-four companies across various industries. Also, two episodes out of these will be dedicated to women entrepreneurs in India, the channel said.