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MUMBAI: IndiaMART, the online marketplace for business, has unveiled Bollywood actor Irrfan Khan as the face of its new brand campaign.
Set to roll out soon, the 360 degree campaign will have Khan as the luminary pull to drive the brand philosophy ahead in the times to come. The campaign aims to highlight the fact that IndiaMART is the gateway to fulfilling all the key requirements of buyers across the globe.
IndiaMART director Dinesh Gulati said, “IndiaMART has always stood apart for its deep commitment towards its clients, along with displaying responsibility, integrity and passion. Irrfan’s persona speaks a lot in line with these principles, and he also brings with him a certain sense of familiarity that a common man is able to connect with. We welcome him to the IndiaMART family, and sincerely hope to create a strong impact in the minds of our SMEs and people at large.”
Khan added, “It feels great to be associated with a brand which actually kick-started and triggered the dotcom wave in India, and has been helping millions of buyers fulfill their needs, whether business or personal.”
IndiaMART has over 2600 employees located across 40 plus offices in the country. Its existing investors include Intel Capital and Bennett Coleman & Co. Ltd.
Read the story at http://www.televisionpost.com/news/irrfan-khan-is-face-of-indiamarts-new-brand-campaign/