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- Invigorating 28 episodes on buoyant entrepreneurial India
- Curtain raiser telecast this week, series to hit TV screens on 28th August, 2012
- Episodes to present success stories of MSME achievers who’ll be selected from the received nominations
- Introducing ‘SME Doctors’ for the first time to evaluate companies’ health & prescribe practical solutions
New Delhi, 24th August, 2012: The ball is rolling to select future stalwarts among outperforming and exceptional MSMEs in the country for ‘ET NOW-IndiaMART Leaders of Tomorrow Awards 2012′. As a prelude to India’s biggest MSME Awards, the show ‘Leaders of Tomorrow (season III)’ is all set to air on ET NOW from 28th August, 2012 onwards. With its curtain raiser telecast this week, the exclusive show will present entrepreneurial success stories across 14 award categories in the coming weeks summing up the journey in next 27 episodes. Apart from the invigorating entrepreneurial stories, it will also showcase a panel discussion among industry experts, grand felicitation ceremony and also highlight award winners’ journeys to success.
For the first time, ‘SME Doctors’ will be roped in to evaluate the companies covered in the series. Besides mentoring these MSMEs, the experts will offer valuable suggestions on various crucial aspects specific to their companies such as innovation & vision for growth, mapping growth trajectory and profitability of the company; financing options if needed, potential to grow big, among others.
Speaking about Leaders of Tomorrow Show (Season III) as a golden opportunity for MSMEs, Mr. Dinesh Agarwal, Founder & CEO, IndiaMART.com, said, “The feature series will yet again prove to be a perfect platform for ambitious companies to outshine their counterparts and share their stories of achievements amid challenges with millions of viewers. Last two seasons on ET NOW were roaring successes and provided much required recognition to successful small businesses. With the introduction of SME Doctors, the show would be a double reward for the chosen MSMEs. We certainly hope that as many MSMEs get benefitted – not only those who feature on the channel, but also those who watch the show and learn from their experiences.”
In its first 20 episodes, the success stories featured will be selected from the pool of nominations received from MSMEs across the country. Each episode will tell the tales of passion, courage, grit, challenges and success of three-four companies across various industries. Also, two episodes out of these will be dedicated to women entrepreneurs in India.
In addition, the feature series will include one episode each on the jury round and panel discussion prior to the felicitation ceremony. The grand awards ceremony telecast will be followed by in-depth exclusive episodes on success stories of the award winners.
The show will be telecast on ET NOW every Tuesday at 10:30pm, Saturday at 06:30pm and Sunday at 11:30am. Stay tuned to be a part of India’s next level of entrepreneurial revolution!