logo
close icon

Microsoft and Google trying hard to capture Indian market for their Cloud Services

Newspoint South Africa,

Cloud Computing is seen as the future with its market to grow to $15 to $20 billion by 2020. So it is not a hidden fact that the two giants of the computing field would go out unconventionally to capture an emerging market such as India. Google as well as Microsoft have been in forefront to dominate this ever-growing market. Although their working has been sought a different from each other, with both companies devising different modules in offering their products, this new war between them has shown that there are a lot of similarities between their cloud computing services. Both have been offering office productivity software, besides computer operating systems. Microsoft has also been a third aspect in this field and has been slowly spreading its wings.

Rajan Anandan, Country head for Google, acknowledged the fact that Google is the leading Cloud Service provider in India. He added that, “We have 200,000 businesses that use Google cloud solutions. We have orders of magnitude bigger than Microsoft”. Before joining Google Anandan was the country head for Microsoft.

Google has brands like Indian Youth Congress, IndiaMart, Indiainfoline, Flipkart and Sterlite Technologies under its belt while Microsoft boasts of logos such as Essar, Sporting Mindz, Idhasoft, and Gradatim.

Microsoft India, MD Sanket Akerkar that Google is basically a consumer oriented company which is trying to figure out how they can get into the enterprise business. He added that Microsoft has been a front runner in the enterprise business for a long time and has applied it to cloud computing.

The experts are really optimistic that with the increase in the competition companies would be forced to come out with innovative ways to capture the market.

Latest Posts

The Last Mile: Turning Indian MSMEs into Global Powerhouses

Posted on September 16, 2026

India’s MSMEs have officially become an export powerhouse. In the last four years, the number of exporting firms has tripled from 52,000 to over 173,000....

Read More

The Importance of Cybersecurity in Digital Businesses: Staying Safe...

Posted on September 1, 2026

As we depend more on digital systems, the risk of online threats has increased as well. In fact, 47% of Indian small businesses reported cyber-related...

Read More

Platform Neutrality is a Myth: How Design Choices Shape...

Posted on August 31, 2026

Experience is the key differentiator here, and the better experience your website provides, the longer the user will stay. When the war around price, product...

Read More