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After a sharp jump in its December quarter earnings, B2B e-commerce marketplace IndiaMART InterMESH Ltd is set to invest in technology over the next two years, doubling down on AI-led automation and platform upgrades to turn leads into customers and improve supplier relations, a top executive told Mint on Wednesday.
“It is the age of AI advancements. We started investing heavily in automation tools in the beginning of the year [FY25] and aim to maintain the momentum in the next two years,” Dinesh Agarwal, founder and chief executive officer of IndiaMART InterMESH Ltd, said in an interview. He did not disclose the proposed investment figures.
The firm has tools for operational efficiency, including a feature that facilitates AI-led smart replies, analytics for product category, and a personalised multilingual search feature.
A new feature that uses AI to match a buyer and seller based on metrics such as product, quantity and location, will be at the centre of IndiaMART’s technology investments, Agarwal said.
The Noida-based company reported a 56% year-on-year rise in profit after tax to 188 crore, giving it firepower for aggressive growth play around technology. The company delivered a steady quarter, supported by improving enquiry quality, stable customer engagement, and strong performance from higher-value customer segments.
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